The association community faces many challenges in 2025
Artificial intelligence, conscious inclusion, strategic leadership workforce development, hybrid and remote work, a new Administration, personalization, and work/life balance are just a few of the challenges facing the association community in 2025. ASAE and its Research Foundation track these trends and tools and provide guidance, research, and data that enable associations to move into the future. Join Michelle Mason, FASAE, CEO, ASAE, for the January AXC for a lively interview as she discusses the research, tools, and trends set to influence associations in 2025 and beyond.
About the Speaker
With more than 20 years of association experience, Michelle Mason, FASAE, joined ASAE in 2022 as CEO from Association Forum where she was President and CEO for eight years. She was managing director, strategy and innovation, at Milwaukee-based American Society for Quality as well as vice president for strategic and future-focused research at ASAE. Michelle an ASAE fellow and was a member of the association's board from 2011-2014. She has taught at Mt. Mary University in Wisconsin and Strayer University in Washington DC. She was selected as CEO Update's 2020 Professional Society CEO of the Year by an independent panel of association CEOs and executive recruiters.
Recording
Documents
ASAE Risk and Safety Tool Kit – Amy Hissrich is the ASAE contact
Generative AI Usage Guidelines at ASAE (PDF 67 KB) – Reggie Henry is the ASAE contact